Product bundling is one of the most effective marketing strategies. Bundle a few products together, sell them at a discount price and sales go up! However, product bundling is not all about boosting sales. For some shops, product kits and custom-built assemblies are an essential part of their business, which needs to be built upon a flexible, user-friendly e-commerce platform.
Product Colour Swatches and/or Image Swatches
Using colour and image swatches provides a much nicer way to display the available colours of a product, available styles, available sizes, or pretty much anything else that you can display using an image or colour.
Shoppers appreciate seeing visual representations of product attributes when using your store, and it helps make things feel polished and clean.
Creates a simple and easy to use compare feature on the front end and silky smooth to set up and manage in the backend.
A simple front end display will build customer confidence in your site as you make it easy to compare product features. Compare products helps make the buying decision so much easier for your customers.
Force related products to be added to the cart
By force selling you link products together so they will be added to the cart together. This can be useful for linking a service or required product to another product.
For example, if you are selling iPad glass repair as a service, you can link a new glass window as a forced sell product.
Specifically aimed at the trade site visitor this gives you a powerful system for creating four different types of bulk discounts and price adjustments. The add-on has been designed to give store owners flexibility in controlling prices that no other eCommerce solution offers.
Advanced Product Pricing
Advanced product pricing is useful when you need to discount a product based on the quantity of something a shopper is purchasing. Optionally, advanced product pricing can be applied to existing customers who you have added to a role you configure, such as “Gold Members”.
- Give a 10% discount to Product Name when shoppers purchase 5 or more Product Names.
- Give a $20 discount to Gold Members when they purchase between 2-5 Product Names. Give them a $25 discount when if they purchase more than 5.
- Give a 5% discount to Everyone and a 10% discount to Gold Members when they purchase 5 or more Product Names.
- Offer a Laptop carrying case at a %10 discount if they purchase 1 or more items from the Laptops category.
Advanced Category Pricing
Advanced Category Pricing is useful when you need to price adjust all items in a category based on the number of items a shopper is purchasing from your product categories. Optionally, advanced category pricing can be applied to existing customers who you have added to a role you configure, such as Gold Members.
- Give a 10% discount on all items in the ‘Paperback Books’ category when a shopper purchases 5 or more items from the Paperback Books category.
- Give a $10 discount on all items in the ‘Carrying Cases’ category when a Gold Member purchases 1 or more items from the E-Readers category.
Simple Category Pricing
Configure discounts for all items in a product category. Choose between a fixed price adjustment and a percentage based adjustment. Discounts configured using simple category discounts are displayed to shoppers as they shop and browse items from your catalogue.
- Give a 10% discount to all items in the T-Shirts category.
Simple Role Based Pricing
Configure discounts for all products in the store for users in roles you create. Discounts configured using simple role based pricing are displayed to logged on customers as they shop and browse items from your catalogue.
- Give all Gold Members a 10% discount on everything we sell.
- Give all Premium Members a $1 discount on all items.
Product Enquiry Form
The product enquiry form module extends your site by adding an extra tab to each of your product details pages. The tab displays a reCAPTCHA protected form which visitors can use to enquire about any specific product.
The store manager receives the emails and can then respond to the user directly.
The product enquiry form is a great extension for stores selling complex, unique or expensive products which a customer may wish to know more information about before checkout.
Rules for Cart cross and up-sells
You should always show cross-sell items, especially on cart views. People access the shopping cart for any number of reasons, and adding recommendations to your shopping cart adds another layer of interest for buyers and helps add value to their buying experience. Most store owners want to get the customer to the checkout process as quickly as possible. However, studies shows show that placing recommendations in the cart have garnered higher conversions versus carts that don’t have recommendations in their cart.
Encourage your customer to add just one more item with a message offering free shipping based on the amount in their cart. Capture that sale with a notice like “Checkout within the next 10 minutes and your order ships today!”. Easily create as many notices as you like based on a particular product or product category in the cart, among other criteria.
Messages can even be displayed anywhere on your site.
Follow Up Emails
Send follow-up emails to customers of your store
In today’s fiercely competitive business environment, building relationships may be the differentiating factor in creating value for, and repeat business with, your customers. The Follow-up Email extension for is an indispensable tool to help you stay in close touch with your customers after their purchase, and as a method to drive their next purchase from you.
The Follow-up Emails extension is a powerful auto-responder and customer relationship tool. It extends the built-in email communications to give you, the store owner, an indispensable customer relationship management tool. Use this automated email follow up and you will be able to consistently drive increased value for your customers, stay in touch, and build your relationships.
Review for discount allows you to offer discounts to shoppers that provide reviews for products in an effort to drive repeat purchases, up-sells, and new sales.
Auto-create coupons for customers that review products in your store which are redeemable at checkout. Also, generate and email these coupon codes automatically at the time of a review to your users.
Sell your products via Facebook
This extension integrates with Facebook to create a tab on the left hand side of your page where customers can view your products and add them to their cart all from within Facebook. They are then taken to your site to complete their order.
The Clickatell SMS Notifications plugin allows you to keep you customers updated on the progress of their orders by sending them SMS notifications when their order statuses change.
SMS Notifications are fully customisable via the settings pages, allowing you to give the messages a personal touch by adding order totals, first names and the shop name. You also have the option to enable/disable SMS notification depending on the status of the order.
You can get delivery reports on each message that is sent. Delivery reports are integrated into the order notes system showing when SMS messages have been sent, what the message was and whether it was delivered or not with a short error message explaining what went wrong.
This extension requires a Clickatell Central API account in order to send SMS.
Google Product Feed
Add your products to Google Merchant Centre
The Google Product Feed extension allows you to easily configure data to be added to your Google Merchant Centre feed.
You will need a Google Merchant Center account to use this plugin.
Currently this will allow your products to appear in Google’s product search. However please note that Google are currently transitioning Google product search to Google Shopping. In order to appear in Google Shopping store owners will have to submit a compatible feed to Google Merchant Centre and also purchase Product Ads for their products.
The extension allows you to control which data is added to your Google Merchant Centre feed explicitly. You can also set store-wide defaults against the store, specific categories or provide information on specific product pages.
Generate store credit coupons that enable customers to make multiple purchases until the total value specified is exhausted or the coupons life expires.
For example a $50 store credit voucher used at Checkout for a $30 purchase will allow for a future purchase of $20 or until the total value expires or is exhausted. You can even buy Products worth more than the remaining store credit and just pay the difference at Checkout.
Store credit also includes a handy utility for generating and emailing a credit coupon to a customer by entering their email address and the amount.
Customers can now easily opt-in to your MailChimp or CampaignMonitor powered mailing list
The Newsletter Subscription extension allows you to easily integrate with MailChimp and CampaignMonitor via bespoke options screen in your admin settings. There is a dashboard widget which displays recent subscriber activity and a widget for placing a signup form in your sidebar or any other widgetised areas.
On the frontend a subscribe checkbox is inserted at the checkout and users can subscribe on any page in which you place the widget.
Store Management Notification Enhancement
Notify multiple recipients of new orders and stock control!
Consider a store with multiple suppliers, several drop-ship locations or multiple store managers, Notifications Pro allows you to set any number of general notifications or inventory control notifications to manage this in the simplest way possible.
Perhaps you have a store with multiple suppliers. Simply set each of the suppliers a separate inventory notification – when the stock level reaches the defined quantity, Notifications Pro sends an email advising each of the suppliers of the low stock level – simple! You can even choose which products they receive a notification for.
Notifications Pro can also be used to:
- Send copies of New Order notifications to multiple store managers
- Send Low Stock or Out Of Stock notifications for individual products or categories
- Send Back Order notifications to suppliers
- Provide New Order notifications to specific Drop-ship locations
Commission / Affiliate Payments
This addition allows you to track and pay commission to any user on any products within the store. Ideal for commission based sales persons or affiliate based advertising.
Print Invoices and Delivery or Packing lists Notes
The plugin adds a new side panel on the order page to allow shop administrators to print out delivery notes. This is useful for a lot of shops that sell goods which need delivery notes for shipping or with added refund policies etc. In some countries (e.g. in Australia) such refund policies are required so this plugin will help to combine this with the order info for the customer.
This is a very useful timesaver if you have to print packing lists for orders.
Small Screen template design
Automatic resizing of the template to fit any size of screen is possible with a fully dynamic resizable template. Extra care has to be taken when designing websites to take into account the number of users accessing a site on their mobile browsers.
Google analytics will be able to show how many site visitors already access the store using non-traditional fixed screen equipment.
Often the purchase funnel is departed by mobile browser users at a greater rate than those using screen sizes for which the site has been designed for. Usually this is because the experience of viewing a site designed for a full size screen is not good enough when viewed on a mobile device screen.
This approach can be dealt with in two ways:
- Design specific templates and utilise browser detectors to direct the user to the appropriate pages/template. For example YouTube displays on mobile devises displaying the subdomain www.m.youtube.com to make sure that the mobile user maximises their site enjoyment.
- Design the same template to degrade gracefully when the screen size is reduced. A quick way to test this is to shrink the browser window when viewing any website to see if they have been optimised for different screen sizes. Here is an example: http://s3.amazonaws.com/nettuts/727_css/source/index.html